I’m A Celebrity star Emily Atack has signed a deal to be the new face of online clothing company In The Style – and it’s worth a whopping £500k.
The Inbetweeners actress, 29, has been posing in the brand’s range on Instagram all week, teasing news of the collaboration to her 1.2 million followers.
https://www.instagram.com/p/BsTrTA3BaUv/
Read more: Keith Lemon hints that Emily Atack will replace Fearne Cotton on Celebrity Juice
According to The Sun, a source said: “Emily’s landed a huge new deal to be the face of the brand and design her own line.
“She really impressed bosses on I’m A Celeb because she’s so upbeat and body positive.
“She’s had an amazing journey since leaving the jungle and has talked about embracing her curves and accepting her body – something that the brand it all about.”
The actress shed almost a stone during her time on the last series of I’m a Celebrity… Get Me Out Of Here.
But she quickly became a fan favourite for her care-free attitude towards her appearance – and her unforgettable friendship with co-star John Barrowman.
And it seems Emily’s stint in the jungle was something of a turning point in her life, as she came to the self-empowering realisation that she is more than just her make-up.
This attitude is likely to have been a big factor in attracting bosses of In The Style, as the brand recently promised to stop retouching the photos of models on its website and social channels.
The pledge was confirmed alongside the launch of the company’s new #ITSjustgotreal campaign, which features Love Island winner Dani Dyer among its ambassadors.
The £500k deal is the latest in a string of wins for Emily. She might have just missed out on the crown on I’m a Celeb, but Emily recently signed a potentially lucrative deal to be the new face of Walkers Crisps.
And rumour has it she’s set to get her own reality show.
According to a source quoted in The Mirror, the star is set to front a fly-on-the-wall style documentary centred on her upcoming comedy tour, Talk Thirty To Me.
Read more: Emily Atack fans insist she is ‘too young’ for her new role
They told the paper: “Emily is in talks with some really exciting producers across stage and screen.
“Also she announced there will be a book on the horizon towards the end of the year. At the moment nothing has been confirmed but 2019 is looking bright.”
She’s reportedly been seen filming a pilot episode in the hope it gets picked up by a TV channel.
Will you be watching Emily’s new series if it goes ahead? Leave us a comment on our Facebook page @EntertainmentDailyFix and let us know what you think!