Most parents try to keep their kids happy, but Rochelle Humes has really gone the extra mile in an attempt to put a smile back on her daughter’s face.
The Saturdays star, 28, posted an emotional message on Instagram today, in which she described four-year-old Alaia-May’s sadness at having curly hair.
And the Essex-born beauty revealed that she’s come up with an ingenious – and selfless – way to raise the little girl’s spirits.
Rochelle – who also has a nine-month-old daughter with her husband, former JLS star Marvin Humes – wrote: “My four year old little girl Alaia has been telling me for a while that she doesn’t like her curly hair. At first (as us mums do) I didn’t think it was a big deal.
“Once I realised this wasn’t a phase, I asked her why she didn’t like her curls. It broke my heart when she told me it was because she didn’t look like a princess – and I quote: ‘I don’t, Mummy, because Elsa [from Frozen] and Rapunzel have long straight hair.’
“It then dawned on me that maybe this issue started closer to home, because all she has ever known is her mummy to style her hair straight, when in fact mine is naturally curly too.
“So moving forward into the New Year, I’ve decided to finally embrace everything that makes me ME. She is already over the moon that we have ‘matching hair’!!
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“My curls are a far cry from what they used to be, but I’m hoping with less heat and a little TLC they will come back to life. So this is for you Alaia-Mai – Mummy’s hair IDOL.”
And after they’d finished wiping away the tears (possibly), Rochelle’s followers inundated her with gushing messages.
One fan cooed: “Awwwww, this brings tears to my eyes. We will do anything that makes our children feel special or makes them happy.”
Another agreed: “Love this. Such an amazing mother, setting an example.”
And a third added: “What a wonderful thing to do @rochellehumes! I can imagine her excitement!”
This week, Rochelle revealed that little Alaia gets envious when her mum and dad have a smooch.
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She told Hello! magazine: “Alaia just wants to get involved – she gets really jealous.
“She’s like: ‘Kiss me!’ She’s not too embarrassed yet. But it’s probably not far off.”