It’s fairy tale week on Dancing On Ice and Holly Willoughby has come as a princess.
The gorgeous mum of three is wearing a pale pink embellished number with a sweetheart neckline.
Read more: Phillip Schofield “in awe” of skaters
Many viewers were also getting wedding vibes but, incredibly, others felt she’d missed the mark with the cutesy look.
Of course, they rushed to share their thoughts on Twitter…
Literally cannot stop staring at Holly’s dress every chance I can 😍 100% would have that as my wedding dress 💖😍 #doi
— Helena ✨ (@HelenaBurroughx) 3 February 2019
I ADORE Holly’s dress!!! Omfg I want it NOW!!! 😍😍😍 #doi
— Helena ✨ (@HelenaBurroughx) 3 February 2019
Someone needs to fire Holly’s stylist…her dress is like something from an 80’s themed fancy dress party #doi
— Fionn (@Fionn_Eire) 3 February 2019
What’s going on with Holly Willoughby on #DOI tonight? She looks like she’s been roped into being a bridesmaid at a tacky wedding
— dating misadventures (@datingmisadven1) 3 February 2019
Holly’s dress oh my LORD 😻😻 #DOI
— lily (@malibuharry) 3 February 2019
A fan over on Instagram even compared her to Little Bo Peep, saying: “Sorry Holly… you look gorgeous in everything but in that dress… it’s like something Little Bo Peep would wear.”
Well, we love that she’s styled herself for the theme of this weekend’s show!
The 37-year-old went for an altogether vampier look last week, wearing a fitted red robe.
Read more: Phillip Schofield issues warning to Dancing On Ice stars
What do you think of Holly’s look this weekend? Leave us a comment on our Facebook page @EntertainmentDailyFix and let us know what you think!