Phillip Schofield smirking and Holly Willoughby smiling during This Morning food segment
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This Morning under fire for ‘insensitive’ food segment

ITV viewers were not happy!

This Morning viewers today were left fuming over an “insensitive” food segment.

Hollywood chef Wolfgang Puck appeared on the show on Thursday (June 23).

During his This Morning segment, the TV star cooked up a storm in the studio making pizzas.

However, he left viewers raging when he suggested that those at home should top their pizza with caviar or salmon eggs.

With the UK in the midst of a cost of living crisis, viewers suggested that Wolfgang’s comments were wildly ‘out of touch’ with the British public.

Wolfgang Puck cooking food on This Morning today
This Morning angered fans with its food segment on Thursday (Credit: ITV)

This Morning food segment

“Good to see #ThisMorning featuring an affordable meal. Smoked salmon pizza is served with champagne when people are struggling to pay for a basic meal,” tweeted one fan angrily. 

Read more: Phillip Schofield makes emotional confession about help from Holly Willoughby amid ‘dark times’

“Grossly insensitive and out of step @thismorning.”

A second ranted: “A salmon and caviar pizza, plus sparkling wine is hardly food for people struggling with the cost of living. Do you not think this is a bit insensitive @thismorning?”

“Seriously, caviar! Who can afford that these days! Totally out of step with most of the country and your viewers #ThisMorning,” tweeted a third viewer.

A salmon pizza during This Morning food segment today
This Morning viewers rushed to Twitter to complain (Credit: ITV)

Meanwhile, a fourth hit out saying: “Really proves how out of touch this show is, cook a pizza with salmon and caviar, then kick back with some champagne brought to you by the butler and throw money as the peasants walk by your house.”

However, others saw the funny side as one joked: “Caviar on a pizza. Don’t think my shopping budget will stretch that far.”

Another quipped: “Phillip saying that the Salmon and Caviar pizza is easy to make and we can do it at home. I’m not sure Aldi sells caviar hun,” followed by laughing face emojis.

Another gushed: “Ooooh I’d demolish that pizza tbf…”

This Morning airs on ITV, weekdays, from 10am.

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